Axosuits wins How to Web Startup Spotlight

Axosuits, medtech startup that builds advanced exoskeleton suits that help paraplegics walk again, is the winner of How to Web Startup Spotlight, the most important competition and orientation program for CEE startups

Axosuits, medtech startup that builds advanced exoskeleton suits that help paraplegics walk again, is the winner of How to Web Startup Spotlight, the most important competition and orientation program for CEE startups. The runner-up of the competition was Avandor, the IXIA Innovation Award went to Project Wipe whereas the Best Pitch award went to The winners have been recently announced on the main stage of How to Web Conference, the most important web and technology event in South Eastern Europe that took place in Bucharest on November 20 and 21.

Organized in parallel with How to Web Conference 2014, Startup Spotlight brought together the best 31 teams building tech products with disruptive potential on a global level from 10 countries in the region. During the program, the teams had the opportunity to meet experienced mentors and professionals, and to talk to representatives from top accelerators and early-stage investment funds from around the world.

The program kicked off with pitches from the startups selected in the competition, after which the jury announced the 8 finalists of Startup Spotlight who would have a chance to win the Best Startup prize. The 8 finalists were: Marketizator (the 3 in 1 conversion rate optimization platform for ecommerce websites), ProjectWipe (electronic glasses that help people with visual disabilities in orientation and obstacle avoidance), Attensee (online eye-tracking insights for website conversion optimization), Fittter (health and fitness mobile and web app that connects frequent business travelers with handpicked health coaches to provide them the tools to incorporate healthy habits on the road), Avandor (Open Consumer Data Platform available as SaaS to the entire ecosystem made of sites, advertisers, agencies, ecommerce), CloudPress (hosted platform for designers to create responsive WordPress sites visually and publish them with one click when they’re done), Axosuits (affordable and easy to use exoskeletons for medical use) and ViewFlux (online collaboration platform for designers which helps them improve their workflow).

In the second part of the day, the participating teams had 1-on-1 meetings with exceptional professionals from the global tech scene, and participated in panels and talks which took place at TechHub Bucharest.

All the participants at How to Web Startup Spotlight had the opportunity this year to pitch their products on the main stage at How to Web Conference, in front of the entire audience, and benefitted from 1-on-1 mentoring sessions with some of the highest regarded professionals in the global tech industry.


Bogdan Iordache (Investor 3TS Capital Partners and founder How to Web), Robert Knapp (Founder & CEO Cyberghost), Adrian Ghear (angel investor), Bogdan Ripa (Master Product Owner Adobe Romania), Bogdan Cenea (IXIA Innovation & Entrepreneurship Appointee), Sitar Teli (Managing Partner Connect Ventures) and Cosmin Ochior (Business Development Manager hub:raum) were part of the jury which selected the winners of How to Web Startup Spotlight, considering criteria such team fit and experience, market size & trend, market validation & initial traction, customer acquisition cost, scalability and overall feasibility.

The big winner of this year’s Startup Spotlight competition is Axo Suits, Romanian startup that is building advanced exoskeleton suits that help paraplegics walk again. Avandor, the Open Consumer Data Platform available as SaaS to the entire ecosystem made of sites, advertisers, agencies, ecommerce and more, is the runner-up in the contest. The team from Project Wipe, the developers of electronic glasses that help people with visual disabilities in orientation and obstacle avoidance received the IXIA Innovation Award, and the best pitch award went to, customizable software development kit that enables developers & companies harness the potential of iBeacon technology without getting caught up in the details. The finalists received USD 20.000 cash prizes offered by IXIA Romania, the main partner of How to Web Startup Spotlight.

Startup Spotlight has officially ended on Saturday, November 22, with a social event where participant startups will have a chance to establish valuable connections with key leaders in the global tech industry.

Startup Spotlight was organized during How to Web Conference 2014, the most important event focusing on innovation, technology and entrepreneurship in South-East Europe, which brought together on November 20 & 21 over 1000 members of the regional tech community and over 70 special guests from 4 continents.

Organized with the support of main partners Telekom Romania, Bitdefender, IXIA and Grapefruit, and partners Avangate, SoftLayer, Canada’s Embassy in Romania, Hub:raum, CyberGhost,, TechHub Bucharest, Mobaba and Reea, How to Web Conference 2014 marked a new beginning for the event, and proposed to the audience a more complex format, approaching in-depth specific subjects, relevant to certain categories in the audience.

The main stage of the event hosted the How to Web – Future Trends & Entrepreneurship Track and focused the audience’s attention on subjects such as the Internet of Things and the business opportunites it brings about, the evolution and implications of crypto-currencies, future trends in cybersecurity, mobile platforms and the transporation industry, or raising investment through different financing methods.

During the How to Web – Product Track, organized with the support of co-curators from Mozaic Works, the talks centered on developing disruptive products at a global level and involving users in this process. The How to Web – Angel Investment Track, organized in collaboration with Angelsbootcamp, with the support of Trento Rise and Vibe Project, featured talks about best practices in angel investment, working with accelerators and making lucrative investments.

The local game developers community got together Friday, November 21, at How to Web – Game Development Track, an event organized in collaboration with the Romanian Game Developers Association, with the support with King, Mobility Games and Ubisoft. The participants in this track discussed the mechanics behind top grossing games which attract millions of users globally, and best practices learnt by the professionals who contributed to building them.

How to Web is more than a conference. It’s an expression and a meeting place for the regional tech community, happening every year for the community, and especially with the support of the community. We’re at the end o the fifth international edition of the event, so I would like to thank to everyone who made things happen this time around: the event’s partners, the mentors and guests who joined us, all the volunteers who made sure things go according to the plan, the How to Web team, and, most important of all, to each and every participant who came to share ideas with other tech professionals. We have found out this year what the future of technology holds for us, and we will continue to grow along with the regional community, which is now stronger and more united than ever,” declared Daniel Dragomir, CEO How to Web Conference 2014 at the end of the event.

The visibility of the event was ensured by the main media partners Netocratic,,, IT Dogadjaji, Digjitale, EMEA Startups,, The Pole Society, Adevrul Tech, Play Tech,, Forbes Romoania, Wall Street, Capital, Yoda, Times New Roman,, Professional Gamers League, and by media partners Cariere, Business Review, Business Woman, Business Cover, Business 24,, Manager Express, Today Software Magazine, Gadget Trends, Comunica Mobile, Computer World, PC World, Agora, Games Arena, Ctrl-D,, România Liber, Academia Caavencu, Evenimentul Zilei, Zelist,,, IT Channel, Softlead, Impact FM, Market Watch and Ejobs.

How to Web Conference 2014 also enjoyed the support of startup communities Startup Pirates, Start It Smart,, Europreneurs, Romanian Startups, ANIS, DreamHack Bucharest, Girls in Tech, Big Data, Tabara de Testare, TimiÅŸoara Startup Hub, Spherik Accelerator, Cluj Cowork, Ruby Tribe, Akcees, JCI Iai, Startup Weekend Romania, Startup Weekend Cluj, Startup Weekend Iai, Startup Weekend Mure and BEST BucureÅŸti.