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Marketing

The top 10 most creative advertising agencies of Kosovo

Most would agree that the advertising industry of Kosovo is one of the most dynamic ones and it’s where you will find some of the most talented people. In fact, it’s all in the hands of the creative heads of the agencies to make or break a firm’s marketing campaign. In Kosovo, we’ve seen the […]

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Marketing

How to develop a solid marketing strategy

When you start working on a new product, how do you know your audience and how do you exactly define that the product strategy will work?

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Marketing

What is humblebragging?

When you want to make a good impression to people, during a job interview, date or meeting the intuition about what creates a positive impression is often wrong.

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Marketing

Marketing tactics by Machine Zone, featuring Kate Upton

Helsinki based mobile game development company, Supercell was among the first mobile developer company to invest heavily

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Business

Trokit and PR Solutions to represent DDB in Kosovo

DDB Worldwide Communications Group Inc., known internationally as DDB, is a worldwide marketing communications network, owned by Omnicom Group Inc, one of the world’s largest advertising holding companies. In an announcement today by Kosovar companies Trokit and PR Solutions, DDB will be present in Kosovo and will open up an office called DDB Kosova. The […]

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Marketing

Twitter Advertising expanding to new regional markets

Twitter has announced today that Twitter Ads network is expanding to include 12 additional markets in Central and Eastern Europe. New markets are Austria, Bosnia & Herzegovina, Bulgaria, Croatia, Czech Republic, Macedonia, Romania, Serbia, Slovenia, Switzerland, Ukraine and Portugal. While countries from our region that are not included in this expansion are Kosovo, Albania and […]

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Tech

Lokacion.com, brings Street View to Kosovo

Google Street View is a technology featured in Google Maps and Google Earth that lets you explore places around the world through 360-degree, panoramic, and street-level imagery. A similar technology has been applied by a new startup in Kosovo as well, named lokacion.com (read, eng. location). The startup that launched last week, offers different marketing services for businesses through a […]

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Business

A new Balkan project from Coca-Cola aimed at bloggers

Coca-Cola Bloggers Network Adria is the latest project from Coca-Cola Hellenic and Coca-Cola Co., which aims to increase the market of advertising on blogs on the regional level of Balkans, including Serbia, Croatia, Bosnia and Herzegovina, Macedonia and Montenegro, while excluding Kosovo and Albania. From the five countries, the system of Coca-Cola will engage nine […]

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Marketing

New ad for the Prishtina Airport by Paper Communications

Advertising it’s an industry on its own and it’s steadily rising in the market of Kosovo and the region with quality oriented commercials, ads, brands, etc. Some well-known companies operate in this market with clients in Kosovo, Albania, Macedonia. Serbia, etc, while some to mention are Paper Communications, Koperativa, Ogilvy | Karrota, Zero Positive Publicis, New […]

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Business

Istanbul to gather the tech elite during Webit Congress 2013

The Global Webit Congress announced its conference agenda and expects over 8000 delegates from 100+ countries on 6-7 November in Istanbul. The international digital, tech and telco elite gathers in Istanbul at the Global Webit Congress. Amazing industry keynotes, challenging discussion panels and fireside chats, tens of apps, SEO, marketing, advertising, creative, business dev workshops […]