Microsoft has just released a new Surface Laptop, and it’s gorgeous. At first blush, it feels nice.
The new Surface Laptop is a direct competitor at Apple’s MacBook Pro and Air notebooks with a competitive price of 999 dollars.
“This is the laptop that starts to reset the category,” declared Microsoft’s Panos Panay, corporate vice-president of devices, during a Tuesday news event that spent most of its time focused on the company’s education software.
Since 2012, the Surface line has been Microsoft’s experiment in tastemaking. The original Surface launched a new tablet category, the detachable, and last year’s Surface Studio desktop is not just gorgeous to look at, but its tilting drafting-table-like touch-screen design has inspired copies by other Windows-based PC makers.
“Looking back over the history of computing, you’ve seen Apple do well in the design space. They had a unified vision; Microsoft never had that,” said Jitesh Ubrani, a senior research analyst with market analysis firm IDC. “It was always about mathematics and statistics and having options available. Apple took the route of saying: ‘This is what we’re offering, you either love it or hate it.’ And people loved it.”
The laptop comes with an Intel Core i5 CPU, 4GB of RAM and 128GB of SSD storage, and Microsoft is promising 14 hours of battery life. The 13-inch laptop weighs less than a 13-inch MacBook Pro at 2.76 pounds (1.25 kg) and comes with a touchscreen display and Surface Pen support.
The laptop comes in four colors: silver, gold, burgundy and gray.