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Zero to One, a book for everyone to read in 2016

John Sculley, author of Moonshot, suggested that all entrepreneurs should read Zero to One from Peter Thiel. Entrepreneurs are often on the lookout for inspiration and guidance…

John Sculley, the author of Moonshot, suggested that all entrepreneurs should read Zero to One from Peter Thiel.

Entrepreneurs are often on the lookout for inspiration and guidance on what’s the right decision to make. Book are one of the best companions they choose over many things. But among many books out there, there is one that everyone should read, and that is: Zero to One: Notes on Startups, or How to Build the Future, from famous investor and entrepreneur Peter Thiel.

 

Zero to One & Moonshot, the perfect combination

This great book recommendation that you can find from different authors across the internet is suggested also by former president of Pepsi and ex-Apple executive John Sculley, who in his new book Moonshot!: Game-Changing Strategies to Build Billion-Dollar Businesses, talks about game-changing technologies that are available today for every entrepreneur that wants to build a billion-dollar business. “Big Data, Cloud, Wireless Sensors and Mobile Devices”.

Sculley told Business Insider, that his number one book recommendation is the one book from Peter Thiel. “Tomorrow’s champions will not win by competing ruthlessly in today’s marketplace. They will escape competition altogether because their business will be unique” states the book summary.

The book of Sculley is focused on the consumer while the book of Thiel is focused on technology, which means that they are booth essential to the entrepreneurial journeys of today.